Q&A

"Should I Choose Jeans Based on My Personal Color?"

How to Select the Right Jeans Color and Design for Your Personal Color

Hello, this is My Shopper! To answer the question in our title, “Yes! it's best if you do!” While it's true that bottoms are less influenced by personal color than tops, the key to a polished style is harmonizing your outfit from top to bottom. That’s why today, we’re recommending the best jeans colors and details for each personal color type!

Factors to Consider When Choosing Jeans: Saturation, Contrast, and Brightness

Since jeans are generally in the blue family (blue, navy, etc.), it's more effective to focus on saturation, contrast, and brightness rather than warm vs. cool tones. Among these, saturation is the most important factor to check first. Let's see which jeans work best for each type!

Bright

The Bright type looks best in clear, vivid colors. Since you can naturally pull off bold shades, medium to dark blue denim are ideal! On the other hand, jeans with heavy washing or faded details can look dull, so it's better to avoid them. This type also suits jeans with noticeable details such as stitch accents (gold for warm tones, white for cool tones) or bright-colored points are great options!

Light

When choosing jeans, it's important to consider whether light or dark shades suit you better. The Light type, which shines in high-brightness colors, looks best in light-wash denim. A soft bootcut or a subtle, straight-leg style enhances your delicate, feminine vibe. For an even better choice, factor in saturation! If you suit low saturation, go for grayish light blue or washed denim. If you could also carry high saturation colors to an extent, a medium blue pair of jeans would be suitable as well.

Mute

The Mute type looks best in low-saturation, grayish colors. That's why grayish light blue, medium-wash denim, or vintage-style faded jeans blend seamlessly with your personal color. Avoid overly vibrant colors, as they may look unnatural. A minimalist straight-leg or semi-wide fit works best, creating a sophisticated and effortlessly stylish look.

Deep

The Deep type suits dark, rich shades, making black, dark blue, or deep navy jeans the best choice. Light-wash denim can make you look washed out, so it’s better to avoid it. High-contrast designs complement this type well, so white or light brown stitching, as well as ripped details, add a cool and edgy touch. Structured silhouettes like straight-leg, slim, or wide-leg jeans further enhance the bold, chic image of this type.

How to Choose Jeans Based on Your Personal Color

When selecting jeans, follow this order: Check the saturation → See if the contrast ratio is suitable → make sure the brightness suits you. This approach helps you achieve a natural, well-balanced style effortlessly. Now, it’s time to incorporate personal color into your denim styling!

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CREDIT

Editor | Jeongyeon Kim